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>Is this a sign the standard of journalism may improve in this country, that people don't want clickbait and endless listicles?
No, it portends an absolute disaster for the news media. Buzzfeed used all that clickbait money to also run a serious, impartial news service. Their investigative bureau is one of the best in the world, breaking a slew of huge stories from Trump's Russian connections to Putin's London-based death squads to Kevin Spacey's wandering hands.
The news industry has been struggling for many years, but the COVID crisis has absolutely obliterated their ad revenues and will push many news outlets into bankruptcy. Those outlets won't disappear, they'll just be bought up by the worst kind of bastards as their own personal propaganda mouthpiece.
This only pushes us closer to the US media model, where vast media conglomerates with shady owners use loss-making news outlets as a means to manipulate the public, bully politicians and fortify their business empires.
Buzzfeed might have used gaudy clickbait to pay the bills, but at least they were genuinely independent. The Independent, on the other hand, is jointly owned by ex-KGB agent Alexander Lebedev and the Saudi royal family.
Be very careful what you wish for.